Melbourne, August 3, 2015: AFI Branding, the leaders in fabric signage innovation in the retail, exh

By Exhibition and Event Association of Australasia, 3 August, 2015

Melbourne, August 3, 2015: AFI Branding, the leaders in fabric signage innovation in the retail, exhibition and events sectors, have today announced the launch of its new website (


The new website has been designed to provide the ultimate user-experience for visitors, with enhanced functionality and improved navigation allowing visitors access to more detailed resources; making the information gathering and buying process simple and effective.


In the sites navigation, visitors will find search functionality, industry specific galleries, detailed product information, and case studies to inform and inspire about the endless possibilities of printing on fabric.


The new website also includes a custom solutions page, dedicated to showcasing AFI’ s unwavering commitment to make the impossible happen with a combination of expert design, fabrication and the industries leading fabric printing processes.

To empower visitors to interact with products and create the most innovative and effective branding solutions, the new website’s My Picks functionality allows visitors to generate a unique webpage of favourite AFI Branding products, complete with product information, images and specs.


In addition to streamlining AFI’s resources, the website showcases the new look ReFrame®, with a fresh new logo, brand video and product and instructional resources.


“We understand the importance of maintaining an informative and relevant digital presence, and we believe our new website will not only enhance our visitors ability to access our products, but we also hope to inspire our visitors to be more creative than ever,” says AFI Branding Managing Director, Glenn Watson.


With new and exciting features to be launched in the coming weeks, in this move to enhance it’s digital presence, AFI Branding has further emphasized it’s commitment to remain at the forefront of driving innovation in the soft signage industry. 

Source: AFI Branding